Thu 11 Dec 2014

Rob Darracott, chief executive of Pharmacy Voice, responds to ‘Now more than Ever’

Rob Darracott, chief executive of Pharmacy Voice, said: “One year on from the RPS report Now or Never, I believe the argument for community pharmacy has moved forward. The Five Year Forward View has reframed the opportunities for community pharmacy, and we need to show, practically, how we can deliver the new models of care outlined by Simon Stevens.  There is a danger that we can spend all our time highlighting any disagreements within the sector, which only serves to fuel more of the same. This can get in the way of working together where we can to improve care for patients within a sustainable business model.  It is more important that we step up and take action, showing the many important stakeholders within government and the NHS, who are talking about pharmacy right now, that we can and should play a bigger role within primary care and supporting public health.”